Hanna-Barbera cartoons always seemed to have some great pairings: Yogi and Boo Boo, Fred and Barney, Pixie and Dixie, you get the idea. But the one I'm sure nobody mentions is Sniff and Snuff. Who are Sniff and Snuff you ask? They were characters created in partnership with the California Division of Forestry. The two strived to keep California safe and fire-free and appeared in a few PSAs on television in 1967, which you can see below. A big thanks goes to Craig Davison of the Cartoon Research Facebook group for shedding light on these!
If the fact almost nobody remembers these guys didn't make it obvious, Sniff and Snuff didn't exactly take off. After these ads, they fell off the face of the Earth. And I mean that in the literal sense. The next time they showed up was in 1969, when they visited the moon, learning that ignoring fire safety precautions caused it to be the inhabited land we know today. Kind of weird, but it's obvious they were tapping into America's fascination with the cosmos following the space race with this one. You can check those ads right here, thanks to Internet Archive user "California-Revealed".
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