Here's a neat find I came across recently. Everyone here knows the history between Kellogg's Cereal and Hanna-Barbera. But how many of you are aware of this great illustration commissioned by Kellogg's in honor of Hanna-Barbera's 20th anniversary?
This ad, showcasing Yogi and Tony the Tiger shaking hands, appeared in Variety and other Hollywood trades during the Summer of 1977. It unfortunately doesn't look like there's any info on who did this artwork, but considering it came out of Kellogg's, I imagine it wasn't anyone from HB.
As a bonus, here's another great piece I came across, also related to the Kellogg's partnership. This is a postcard from the company released during the 1960s. It's got a fun blend of Kellogg's characters and HB ones, including once again both Tony the Tiger and Yogi Bear.
If you're wondering who the mouse fellow is, that's Sugar Pops Pete. The elephant is Coco, who represented Cocoa Krispies for a time. Funnily enough, his successor was none other than Snagglepuss. You know, Snagglepuss doesn't strike me as the type who likes chocolate cereal, but I'm no Kellogg's or Hanna-Barbera executive.
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