Here's a lovely trio of Yogi Bear-centric Kellogg's print advertisements I discovered recently. All of them are from the early 1960s and depict Yogi Bear advertising Kellogg's cereal with a healthy amount of rhyming. Just take a look at this first image to see what I mean. It promotes not just Kellogg's products, but also the cost of food at that time, stating proudly that "food today takes less of your pay."
This second ad is a bit of a mouthful, and I mean that in the literal sense. Yogi's eating his own words, while the blurb at the bottom mentions that breakfast is a key part of a healthy day.This final ad proves the previous entry true, as we see Yogi rollerskating after a hearty breakfast. And you've gotta love the "You'll go to town when breakfast is down" rhyme, contrived as it may be.
The "Beverly Hillbillies" cast also appeared in print ads and TV spots for the Food Is A Bargain campaign.
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